Go out for pints with a few mates... Discussing memes. Office chat... Memes. Facebook feed... Memes. They've insidiously lodged themselves into popular culture and the lexicon of our time - a result of which has been the election of an Orange Buffoon to one of the most powerful positions on the planet, another, the dumbing down of a generation. No longer do people need to defend their points of view via articulation and discussion, instead, a meme of a goat will do. Sad. Dangerous, lowest common denominator, cliquey, brain-rot. My 2-penneth.