I can not believe how popular the topic of Kony is today. If he was such a huge deal why didn't anyone do this before? By this, I mean public outcry. He's been around... for a long while. I didn't really know about him before the whole invisible children advertisements. I would assume that is the same for most people. I'm not sure what that says about where we get our information, or how we receive it. More people should have known about him before hand. There are 10,000s of people doing similar deeds as Mr. Kony. Are we all going to wait until an organization tells us to care before we do anything? I'm not saying it's bad to support the capture of Kony whatsoever. I'm just trying to think about where people put their attention before they found out about Kony. Was it on some leisure pursuit or another humanitarian issue? What about leisure activities we seek today; will they be replaced by XXXX 2012?